2027 Trade Show 101
Join Us Virtually
Event Details
This session is designed to help exhibitors get the most out of their trade show experience. The class
covers pre-show planning, booth preparation, attendee engagement, lead follow-up, measuring
success, and common pitfalls to avoid.
Attendees will leave with simple, actionable strategies to
help them feel more prepared and create lasting value before, during, and after the show
Brittany Hardmon & Katy Duncan
Brittany Hardmon is the Manager of Client Onboarding for Loebsack & Brownlee, with nine years of experience on the owner/operator and supplier sides of the industry. Holding key roles, she developed a passion for mentoring, empowering clients, and developing teams.
Brittany has earned industry honors, including Entryway SC’s 2025 Volunteer of the Year, USAA 2020 Supplier and 2020 & 2021 Volunteer of the Year. An active member of multiple local and state apartment associations, Brittany serves as the 2026 USAA Board Secretary, Suppliers Council Chair, and on committees.
She is also NAAEI Faculty, a 2025 NAA Leadership Lyceum graduate, and a member of the 2026 NAA 20 on the Rise cohort.
Katy Duncan: Bio Coming Soon!